30th April 2025
and
Unlocking the Future of Marketing: Harnessing AI in Omnichannel Strategies
The Museum of Brands - 111 – 117 Lancaster Road Notting Hill, W11 1QT London
Wednesday 30th April 2025
What to Expect
As the B2B eCommerce market continues to evolve, digital transformation is accelerating, driven by the increasing adoption of artificial intelligence (AI) in marketing strategies. The Infosys CMO Radar 2024 reveals that 96% of marketing leaders have deployed AI in at least one marketing activity, with 73% of enterprises globally having implemented AI in their marketing functions. However, only 52% of these AI deployments generate measurable business value, highlighting a gap in realizing AI's full potential. Despite this, AI-fluent CMOs are driving business value by leveraging predictive and generative AI to personalize campaigns and enhance marketing performance. 68% report a boost in customer engagement after introducing artificial intelligence into their campaigns and 70% are also using it to unlock previously unseen insights from their customer data.
As AI continues to transform marketing, leaders are focusing on embedding AI into business processes to maximize its value and drive innovation in customer engagement.
Join us at "The Power of AI in Omnichannel Marketing" on April 30, 2025, at The Museum of Brands in London, where Infosys and SAP Emarsys will delve into the latest advancements in AI-driven omnichannel marketing. This exclusive event offers a unique opportunity to network with like-minded professionals and contribute to shaping the future of personalized customer experiences.
As AI continues to transform marketing, leaders are focusing on embedding AI into business processes to maximize its value and drive innovation in customer engagement.
Join us at "The Power of AI in Omnichannel Marketing" on April 30, 2025, at The Museum of Brands in London, where Infosys and SAP Emarsys will delve into the latest advancements in AI-driven omnichannel marketing. This exclusive event offers a unique opportunity to network with like-minded professionals and contribute to shaping the future of personalized customer experiences.
Agenda
4:30pm – Welcome reception
4:45pm – 5.15pm: Tour of the museum.
5.30pm –5:45pm: Welcome Address: Unlocking the Future of Marketing with SAP & Infosys
5:45pm – 6.00pm: Client Speak: Future-Proofing your MarTech in the age of Gen AI
6:00pm – 6:20pm: Executive Dialogue: The Power of AI in Omnichannel Marketing
6:20pm – 6:45pm: Expert Panel Discussion: Crafting a vision for Marketing in the age of AI
6:45pm – Closing remarks
7:00pm – Dinner & Networking
Key Highlights
Revolutionizing Data Management with AI Agents
AI agents efficiently analyze vast customer data, automating personalization and enhancing ROI. They process data in real-time, providing insights for targeted marketing strategies and precise customer segmentation, ensuring effective and efficient marketing efforts.
Predictive Analytics for Hyper-Personalization and Real-Time Optimization
Predictive analytics enable hyper-personalization by analyzing customer behavior in real-time, allowing for continuous campaign optimization. This approach ensures highly relevant marketing messages, maximizing customer engagement and loyalty while keeping strategies proactive and competitive.
Networking and Collaboration Opportunities
The event offers an intimate setting for networking with like-minded professionals, fostering meaningful connections and collaborations. Attendees contribute to shaping the future of AI-driven marketing strategies, staying at the forefront of industry developments and innovations.
AI agents efficiently analyze vast customer data, automating personalization and enhancing ROI. They process data in real-time, providing insights for targeted marketing strategies and precise customer segmentation, ensuring effective and efficient marketing efforts.
Predictive Analytics for Hyper-Personalization and Real-Time Optimization
Predictive analytics enable hyper-personalization by analyzing customer behavior in real-time, allowing for continuous campaign optimization. This approach ensures highly relevant marketing messages, maximizing customer engagement and loyalty while keeping strategies proactive and competitive.
Networking and Collaboration Opportunities
The event offers an intimate setting for networking with like-minded professionals, fostering meaningful connections and collaborations. Attendees contribute to shaping the future of AI-driven marketing strategies, staying at the forefront of industry developments and innovations.
Reserve Your Seat Today
Unlocking the Future of Marketing: Harnessing AI in Omnichannel Strategies
The Museum of Brands
111–117 Lancaster Road, W11 1QT London
Wednesday 30th April 2025
Seats are limited for this exclusive event. To secure your place REGISTER NOW.
Secure your spot today and be part of the conversation that will define the next generation of marketing strategies.
The Museum of Brands
111–117 Lancaster Road, W11 1QT London
Wednesday 30th April 2025
Seats are limited for this exclusive event. To secure your place REGISTER NOW.
Secure your spot today and be part of the conversation that will define the next generation of marketing strategies.
This offer is extended to you under the condition that your acceptance does not violate any applicable laws or policies within your organization. If you are unsure whether your acceptance may violate any such laws or policies, we strongly encourage you to seek advice from your ethics or compliance official. For organizations that are unable to accept all or a portion of this complimentary offer, and would like to pay for their own expenses, SAP Emarsys or Infosys will provide, upon request, a reasonable market value and an invoice or other suitable payment process.
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